BV-CP-003
headwear
Hard Launch
Nothing soft about it.
An unstructured dad cap in forest green cotton twill. The phrase is embroidered in cream serif type. Adjustable strap. For the launch that went live before it was ready, and shipped anyway.
Specifications
- Construction
- Unstructured dad cap
- Material
- Cotton twill
- Embroidery
- Cream serif thread, front panel
- Closure
- Adjustable strap
- Fit
- One size fits most
- Status
- Pre-launch — register interest
The phrase
"Hard Launch"
Hard launch: a full public release with no beta, no soft open, no quiet rollout. Everything live. Everyone watching. No going back.
